Because great brands start with people.

InkingBrands works with leaders and teams to build authentic, people-centered brands. We believe the strongest strategies are written with empathy, courage, and meaning.

Helping Brands Grow

From strategy to story to structure, we help leaders and teams align business, brand, and people — and turn purpose into performance.

Marketing Strategy

INCREASE BUSINESS VALUE AND COMPETITIVE MOMENTUM BY ENGAGING YOUR MARKETING CAPABILITIES

A Harvard Business Review article claimed that marketing is everything. We believe that a strategic marketing mindset is essential for any business to succeed. With more than 15 years of marketing experience, we live and breath marketing and we strongly believe that together with you, we can enhance the value creation for you, your business and the market.

SERVICES:

  • Marketing strategy

  • Branding strategy

  • Content Marketing

  • Digital Communication

  • Design

  • Event Management

  • Marcom Training


Let’s Talk About Your Brand
Employer Branding

YOU GET TO BE MORE THAN THE EMPLOYER OF CHOICE, YOU BECOME A MARKET LEADER

In today’s challenging talent market, any organization needs to lead the game in talent management. Employer Branding is the responsibility of leadership and it’s so much more than marketing and HR tactics. With more than 10 years experience in talent management, we can support any organization to make the best of their existing talent and successfully attract the most appropriate talent to move them forward.

SERVICES:

  • Company Culture assessment and definition

  • Talent Acquisition & Management Strategy

  • Employer Branding Strategy

  • Employee Engagement Strategy


Let’s Talk About Your Brand
Management Consultancy

INCREASE YOUR MANAGEMENT BANDWITH AND MAKE YOUR BUSINESS MORE AGILE

Many times entrepreneurs and even big companies are faced with the challenge of not having enough management capacity or knowhow to deal with a very dynamic business environment. We can bring an experienced and fresh new input into your management team.

SERVICES:

  • Strategic advisory

  • Leadership mentoring

  • Organizational development

  • Change Management

  • Management Communication


Let's Talk Leadership

The Strategist

Making strategy feel human.

Brand & Marketing StrategistGeorgiana Iancu

I believe strategy only works when it feels human. I help companies align business goals with brand truth and people culture — so growth feels not just possible, but natural.

Working with Georgiana means having a true thinking partner by your side. She guided us strategically, creatively, and operationally through our brand repositioning, helping us bring clarity and consistency to our communication. Her honesty, courage, and creativity make a real difference.

CristinaMarketing Manager

Can't wait to talk strategy!